How KnowBe4 Builds Employee Engagement on Sustainability
KnowBe4 combines hard and soft data for its sustainability efforts.
When looking at the business benefits of sustainability, companies often focus on how environmental and social responsibility initiatives directly impact the bottom line. Creating more sustainable products can capture customers’ attention in a way that leads to increased revenue, for example, and making changes like reducing waste can reduce costs.
Indeed, a recent Carbon Neutral Copy survey discovered that increased revenue and reduced costs are the top direct business benefits, according to corporate sustainability respondents.